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Privacy Policy

We always process your data in accordance with applicable legal requirements, in particular the German Telemedia Act, REGULATION (EU) 2016/679 OF THE EUROPEAN PARLIAMENT AND OF THE COUNCIL of 27 April 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data, repealing Directive 95/46/EC (General Data Protection Regulation, hereinafter referred to as GDPR), and the German Federal Data Protection Act, insofar as it remains applicable.

1. General Information

(1) This Privacy Policy explains what information is collected or stored when you visit our website and how that information is subsequently used. It also explains how you can verify the accuracy of the personal information we store about you and how you can have this personal information deleted, blocked or updated in our database.

(2) As a general rule, we process our users' personal data only to the extent necessary to provide a functional website and our content and services. Any additional uses are set out in the provisions below. Personal data of our users is generally processed only with the user's consent. An exception applies where prior consent cannot be obtained for factual reasons and the processing of the data is permitted by law.


(3) Legal basis for the processing of personal data
Where we obtain the consent of the data subject for processing operations involving personal data, Art. 6(1)(a) of the EU General Data Protection Regulation (GDPR) serves as the legal basis.
Where the processing of personal data is necessary for the performance of a contract to which the data subject is party, Art. 6(1)(b) GDPR serves as the legal basis. This also applies to processing operations necessary to take steps prior to entering into a contract.
Where the processing of personal data is necessary for compliance with a legal obligation to which our company is subject, Art. 6(1)(c) GDPR serves as the legal basis.
Where processing of personal data is necessary in order to protect the vital interests of the data subject or another natural person, Art. 6(1)(d) GDPR serves as the legal basis.
Where processing is necessary for the purposes of the legitimate interests pursued by our company or by a third party, and the interests, fundamental rights and freedoms of the data subject do not override those interests, Art. 6(1)(f) GDPR serves as the legal basis for the processing.

(4) Data deletion and storage period
The personal data of the data subject will be deleted or blocked as soon as the purpose for which it was stored no longer applies. Data may continue to be stored if this is provided for by European or national legislators in EU regulations, laws or other provisions to which the controller is subject. The data will also be blocked or deleted when a storage period prescribed by the aforementioned provisions expires, unless continued storage is necessary for the conclusion or performance of a contract.
Due to statutory requirements, we may be required to retain your data beyond the period during which you use our website, particularly for tax purposes. However, we will always store data only to the extent necessary and in compliance with applicable legal requirements.

(5) Disclosure of personal data
If your data is disclosed to other companies or subcontractors, this will take place only in compliance with this Privacy Policy and the applicable legal provisions and for the performance of contractual obligations; for example, the hosting provider may under certain circumstances have access to corresponding statistical data.
We do not transfer your personal data to third parties outside the company without your explicit consent. External service providers that process data on our behalf are contractually bound. In particular, these service providers are prohibited from using your data for purposes other than those for which it was originally provided.
Data beyond that provided by you, in particular data supplied to us solely for internal contract processing purposes, will be made available to third parties only where required by law or for the protection of legitimate interests.

(6) Storage location
Your data is processed on servers located in Germany and therefore within the EU data-protection framework. We draw your attention, however, to any exceptions described under Section 3 of these provisions.


2. Collection of personal data

(1) When you simply visit our website, we store only access data in so-called server log files. This is data provided by your browser that does not directly identify you, namely:

Browser type/version
Operating system used
Referrer URL (the previously visited page)
Websites accessed by the user's system via our website
the user's internet service provider
Host name of the accessing computer (IP address)
Time and date of the server request.

We cannot assign this data to specific individuals. This data is not combined with other data sources and is deleted after statistical evaluation. For this purpose, user access to our websites is stored in server log files, including the IP address. These log files are processed monthly using analysis software for statistical purposes and are then deleted. We are not able to identify a specific person from the data we use.

(2) This data is processed on the basis of Art. 6(1)(f) GDPR. Our legitimate interests arise firstly from the need to make the website content available at all and to display and optimize it correctly from a technical perspective. The collection of this data is also necessary to ensure the functionality of the website in the event of attacks by third parties and to enable prosecution of such attacks.

(3) Temporary storage of the IP address by the system is necessary in order to deliver the website to the user's computer. For this purpose, the user's IP address must remain stored for the duration of the session. These purposes also constitute our legitimate interest in data processing pursuant to Art. 6(1)(f) GDPR.

(4) The data will be deleted as soon as it is no longer required for the purpose for which it was collected. Where data is collected for the provision of the website, this is the case when the respective session has ended.

(5) The collection of data for the provision of the website and the storage of data in log files are essential for the operation of the website. Consequently, the user has no right to object in this respect.

3. Third-Party Plug-ins

(1) Legitimate interest
The use of the third-party plug-ins listed below has been reviewed with regard to data protection and is based on Art. 6(1)(f) GDPR for the protection of legitimate interests and the improvement of our website offering.

(2) Privacy policy for the use of Google Analytics
This website uses functions of the web analytics service Google Analytics. The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
Google Analytics uses so-called 'cookies'. These are text files that are stored on your computer and enable analysis of your use of the website. The information generated by the cookie regarding your use of this website is generally transferred to a Google server in the USA and stored there.
IP anonymization
We have activated the IP anonymization function on this website. As a result, your IP address is shortened by Google within Member States of the European Union or other states party to the Agreement on the European Economic Area before being transferred to the USA. Only in exceptional cases is the full IP address transferred to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, compile reports on website activity and provide further services relating to website and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.
Browser plugin
You can prevent cookies from being stored by selecting the appropriate settings in your browser software; however, please note that in this case you may not be able to use all functions of this website to their full extent. You can also prevent Google from collecting the data generated by the cookie relating to your use of the website (including your IP address) and from processing this data by downloading and installing the browser plug-in available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de
Objection to data collection
You can prevent your data from being collected by Google Analytics by clicking the following link. An opt-out cookie will be set that prevents your data from being collected on future visits to this website: Click here to disable Google Analytics.
Further information about how Google Analytics handles user data can be found in Google's privacy policy: https://support.google.com/analytics/answer/6004245?hl=de
Data processing agreement
We have concluded a data processing agreement with Google and fully implement the strict requirements of the German data protection authorities when using Google Analytics.
Demographic features in Google Analytics
This website uses the 'demographic features' function of Google Analytics. This enables reports to be generated containing information about the age, gender and interests of site visitors. This data comes from interest-based advertising by Google as well as visitor data from third-party providers. This data cannot be attributed to a specific person. You can disable this function at any time via the ad settings in your Google account or generally prohibit the collection of your data by Google Analytics as described under 'Objection to data collection'.

(3) DoubleClick
Google also uses the DoubleClick DART cookie. Users can disable the use of the DART cookie. Information on this can be found in the privacy provisions of Google's advertising network and content network.
No direct personal data of the user is stored in this process; only the internet protocol address is stored. This information is used to recognize you automatically the next time you visit our websites and to make navigation easier. Cookies allow us, for example, to adapt a website to your interests or save your password so that you do not have to enter it each time. For details, please refer to Section 4 of this policy. The user may object to the use of DART cookies by submitting an opt-out declaration under the Google ad and content network privacy policy. Further information on DoubleClick DART cookies can be found at http://emea.doubleclick.com/DE/privacy/faq.aspx.

4. Cookies

(1) Our website uses cookies. Cookies are text files that are stored in the internet browser or by the internet browser on the user's computer system. When a user accesses a website, a cookie may be stored on the user's operating system. This cookie contains a characteristic string that enables the browser to be uniquely identified when the website is accessed again.

(2) Some cookies are deleted again at the end of the browser session (so-called session ID cookies). Cookies are used for authorization, identification and to retain specific information, for example whether you wish to remain logged in. The cookies are automatically deleted after one hour.

(3) User data collected in this way is pseudonymized by technical measures. It is therefore no longer possible to assign the data to the user accessing the site. The data is not stored together with other personal data of the users.

(4) When users access our website, an information banner informs them about the use of cookies for analytical purposes and refers them to this Privacy Policy; where necessary, consent to the processing of personal data in connection with cookies is obtained. In this context, users are also informed about how the storage of cookies can be prevented in the browser settings.

(5) If additional cookies are stored on your PC, you have control over whether and when these cookies are deleted. Please use the relevant function in your browser.

(6) Most internet browsers allow you to delete or block cookies from your hard drive or receive a warning before a cookie is stored. You can configure your browser so that you are informed when cookies are set, decide whether to accept them on a case-by-case basis, or generally refuse cookies. If cookies are not accepted, the functionality of our website may be restricted. Please refer to your browser's user manual or the browser manufacturer's information for instructions on the relevant settings.

(7) We will combine such automatically stored information with personal data that you previously provided to us on our websites (e.g. during registration) only with your prior consent.

(8) The use of data from cookies that have been set, particularly in connection with the aforementioned cookies used by external services (Section 3), is based on Art. 6(1)(f) GDPR for the protection of legitimate interests. We assume that your interests, fundamental rights and freedoms are not adversely affected because neither we nor third parties obtain personal data in this context. Rather, the data is statistical data that may reflect your user behavior and, where applicable, other factors, but does not enable individual identification.

5. Data security

(1) We protect our websites and the associated systems through technical and organizational measures against loss, destruction, unauthorized access, alteration or dissemination of your data.

(2) You should always keep your access information confidential and close the browser window when you have finished using the site, particularly if you share the computer with others, in order to prevent misuse of your account.

(3) We are not liable for content provided by other providers that can be accessed via hyperlinks on our websites. Links on our website refer to content that is not stored on our own servers. External content was checked for illegality and criminal relevance when the links were created. However, it cannot be ruled out that providers may subsequently change the content.

6. Email

(1) If you contact us by email, the user's personal data transmitted with the email will be stored.

(2) The data will not be disclosed to third parties in this context. The data is used exclusively for processing the conversation.

(3) The legal basis for processing data transmitted in the course of sending an email is Art. 6(1)(f) GDPR. If the email contact is intended to lead to the conclusion of a contract, Art. 6(1)(b) GDPR provides an additional legal basis for processing.

(4) We process the personal data solely for the purpose of handling the contact request. In the case of contact by email, this also constitutes the necessary legitimate interest in processing the data. Personal data transmitted by email will be deleted when the respective conversation with the user has ended. A conversation is deemed to have ended when the circumstances indicate that the matter in question has been conclusively resolved.

(5) The user may withdraw consent to the processing of personal data at any time by notifying the controller (see below) by email or post. If the user contacts us by email, the user may object to the storage of personal data at any time. In such a case, the conversation cannot be continued. All personal data stored in the course of the contact request will then be deleted.

7. Newsletter data

(1) If you wish to subscribe to a newsletter offered on the website, we require your email address as well as information that enables us to verify that you are the owner of the specified email address and that you agree to receive the newsletter. No additional data is collected. We use this data exclusively to send the requested information and do not disclose it to third parties.

(2) You can withdraw your consent to the storage of the data and email address and to their use for sending the newsletter at any time, for example via the 'unsubscribe' link in the newsletter.

(3) If the user has given consent, the legal basis for processing the data after newsletter registration is Art. 6(1)(a) GDPR.

(4) The data will be deleted as soon as it is no longer required for the purpose for which it was collected. The user's email address will therefore be stored for as long as the newsletter subscription remains active.

(5) The newsletters are sent using 'MailChimp', a newsletter distribution platform operated by the US provider Rocket Science Group, LLC, 675 Ponce De Leon Ave NE #5000, Atlanta, GA 30308, USA. The email addresses of our newsletter recipients, as well as the other data described in this notice, are stored on MailChimp's servers in the USA. MailChimp uses this information to send and evaluate the newsletters on our behalf. According to its own information, MailChimp may also use this data to optimize or improve its own services, for example for the technical optimization of newsletter delivery and display or for commercial purposes to determine the countries from which recipients originate. However, MailChimp does not use the data of our newsletter recipients to contact them itself or to disclose it to third parties. MailChimp's privacy policy can be found here: https://mailchimp.com/legal/privacy

(6) Statistical collection and analysis: The newsletters contain a so-called 'web beacon', i.e. a pixel-sized file that is retrieved from the MailChimp server when the newsletter is opened. During this retrieval, technical information such as information about the browser and your system, as well as your IP address and the time of access, is collected. This information is used for technical improvement of the services based on technical data or to analyze target groups and their reading behavior based on access locations (which can be determined using the IP address) or access times. Statistical analysis also includes determining whether newsletters are opened, when they are opened and which links are clicked. For technical reasons, this information can be assigned to individual newsletter recipients. However, neither we nor MailChimp seek to monitor individual users. The evaluations are used to identify the reading habits of our users and adapt our content accordingly or to send different content based on our users' interests.

8. SSL encryption

For security reasons and to protect the transmission of confidential content, such as inquiries you send to us as the site operator, this site uses SSL encryption. You can recognize an encrypted connection by the change in the browser's address bar from 'http://' to 'https://' and by the padlock symbol in your browser bar.
When SSL encryption is activated, the data you transmit to us cannot be read by third parties.

9. Your rights

If your personal data is processed, you are a data subject within the meaning of the GDPR and have the following rights vis-à-vis the controller:

a. Right of access

You can request confirmation from the controller as to whether personal data concerning you is being processed by us. If such processing takes place, you may request information from the controller concerning the following:

- the purposes for which the personal data is processed;
- the categories of personal data being processed;
- the recipients or categories of recipients to whom personal data concerning you has been or will be disclosed;
- the planned period for which the personal data concerning you will be stored or, if specific information is not possible, the criteria used to determine the storage period;
- the existence of a right to rectification or erasure of personal data concerning you, a right to restriction of processing by the controller, or a right to object to such processing;
- the existence of a right to lodge a complaint with a supervisory authority;
- all available information regarding the source of the data where the personal data is not collected from the data subject;
- the existence of automated decision-making, including profiling, pursuant to Art. 22(1) and (4) GDPR and, at least in those cases, meaningful information about the logic involved as well as the significance and intended consequences of such processing for the data subject.

You have the right to request information as to whether personal data concerning you is transferred to a third country or to an international organization. In this context, you may request to be informed of the appropriate safeguards pursuant to Art. 46 GDPR in connection with the transfer.

b. Right to rectification

You have the right to rectification and/or completion vis-à-vis the controller if the personal data concerning you that is processed is inaccurate or incomplete. The controller must carry out the rectification without undue delay.
c. Right to restriction of processing
You may request restriction of the processing of personal data concerning you under the following conditions:

- if you contest the accuracy of the personal data concerning you for a period enabling the controller to verify the accuracy of the personal data;
- the processing is unlawful and you oppose the erasure of the personal data and request restriction of its use instead;
- the controller no longer needs the personal data for the purposes of processing, but you require it for the establishment, exercise or defense of legal claims; or
- if you have objected to processing pursuant to Art. 21(1) GDPR and it has not yet been determined whether the legitimate grounds of the controller override your grounds.

Where processing of personal data concerning you has been restricted, such data may – apart from storage – be processed only with your consent, for the establishment, exercise or defense of legal claims, for the protection of the rights of another natural or legal person, or for reasons of important public interest of the Union or a Member State.
If processing has been restricted under the conditions set out above, you will be informed by the controller before the restriction is lifted.

d. Right to erasure

Obligation to erase: You can request that the controller erase personal data concerning you without undue delay, and the controller is obliged to erase this data without undue delay where one of the following grounds applies:

- The personal data concerning you is no longer necessary in relation to the purposes for which it was collected or otherwise processed.
- You withdraw your consent on which the processing is based pursuant to Art. 6(1)(a) or Art. 9(2)(a) GDPR and there is no other legal ground for the processing.
- You object to the processing pursuant to Art. 21(1) GDPR and there are no overriding legitimate grounds for the processing, or you object to the processing pursuant to Art. 21(2) GDPR.
- The personal data concerning you has been unlawfully processed.
- The personal data concerning you must be erased for compliance with a legal obligation under Union or Member State law to which the controller is subject.
- The personal data concerning you has been collected in relation to the offer of information society services pursuant to Art. 8(1) GDPR.

Information to third parties
Where the controller has made personal data concerning you public and is obliged pursuant to Art. 17(1) GDPR to erase it, the controller shall, taking account of available technology and the cost of implementation, take reasonable steps, including technical measures, to inform controllers processing the personal data that you, as the data subject, have requested the erasure of any links to, or copies or replications of, that personal data.
Exceptions
The right to erasure does not apply to the extent that processing is necessary

- for exercising the right of freedom of expression and information;
- for compliance with a legal obligation that requires processing under Union or Member State law to which the controller is subject, or for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller;
- for reasons of public interest in the area of public health pursuant to Art. 9(2)(h) and (i) and Art. 9(3) GDPR;
- for archiving purposes in the public interest, scientific or historical research purposes or statistical purposes pursuant to Art. 89(1) GDPR, insofar as the right referred to under section (a) is likely to render impossible or seriously impair the achievement of the objectives of that processing; or
- for the establishment, exercise or defense of legal claims.

e. Right to notification

If you have exercised your right to rectification, erasure or restriction of processing against the controller, the controller is obliged to communicate this rectification or erasure of data or restriction of processing to all recipients to whom the personal data concerning you has been disclosed, unless this proves impossible or involves disproportionate effort.
You have the right to be informed by the controller about these recipients.

f. Right to data portability: You have the right to receive the personal data concerning you that you have provided to the controller in a structured, commonly used and machine-readable format. You also have the right to transmit this data to another controller without hindrance from the controller to which the personal data was provided, where

- the processing is based on consent pursuant to Art. 6(1)(a) GDPR or Art. 9(2)(a) GDPR or on a contract pursuant to Art. 6(1)(b) GDPR; and
- the processing is carried out by automated means.

In exercising this right, you also have the right to have the personal data concerning you transmitted directly from one controller to another, where technically feasible. The freedoms and rights of other persons must not be adversely affected as a result.
The right to data portability does not apply to processing of personal data that is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller.

g. Right to object

You have the right, on grounds relating to your particular situation, to object at any time to the processing of personal data concerning you that is based on Art. 6(1)(e) or (f) GDPR; this also applies to profiling based on those provisions.
The controller will no longer process the personal data concerning you unless the controller demonstrates compelling legitimate grounds for the processing that override your interests, rights and freedoms, or the processing serves the establishment, exercise or defense of legal claims.
Where personal data concerning you is processed for direct marketing purposes, you have the right to object at any time to the processing of personal data concerning you for such marketing; this includes profiling to the extent that it is related to such direct marketing.
If you object to processing for direct marketing purposes, the personal data concerning you will no longer be processed for such purposes.
In connection with the use of information society services – notwithstanding Directive 2002/58/EC – you may exercise your right to object by automated means using technical specifications.

h. Right to withdraw consent under data protection law

You have the right to withdraw your data protection consent at any time. The withdrawal of consent does not affect the lawfulness of processing based on consent before its withdrawal.

i. Automated individual decision-making, including profiling

You have the right not to be subject to a decision based solely on automated processing – including profiling – that produces legal effects concerning you or similarly significantly affects you. This does not apply if the decision

- is necessary for entering into or performance of a contract between you and the controller;
- is authorized by Union or Member State law to which the controller is subject and which also lays down suitable measures to safeguard your rights and freedoms and legitimate interests; or
- is based on your explicit consent.

However, such decisions must not be based on special categories of personal data referred to in Art. 9(1) GDPR unless Art. 9(2)(a) or (g) GDPR applies and suitable measures to safeguard your rights, freedoms and legitimate interests are in place.
With regard to the cases referred to in (1) and (3), the controller shall implement suitable measures to safeguard your rights and freedoms and legitimate interests, including at least the right to obtain human intervention on the part of the controller, to express your point of view and to contest the decision.

j. Right to lodge a complaint with a supervisory authority

Without prejudice to any other administrative or judicial remedy, you have the right to lodge a complaint with a supervisory authority, in particular in the Member State of your habitual residence, place of work or place of the alleged infringement, if you consider that the processing of personal data concerning you infringes the GDPR.
The supervisory authority with which the complaint has been lodged will inform the complainant of the progress and outcome of the complaint, including the possibility of a judicial remedy pursuant to Art. 78 GDPR.
The competent supervisory authority is

The Bavarian State Commissioner for Data Protection (BayLfD)

Postal address: Postfach 22 12 19, 80502 Munich
Visitor address: Wagmüllerstraße 18, 80538 Munich
Phone: +49 89 / 212672-0
Fax: +49 89 / 212672-50
Email: poststelle@datenschutz-bayern.de
VAT ID No. DE 811335517

10. Data protection contact

The controller within the meaning of the GDPR is

ID DESIGN Produktentwicklung GmbH & Co. KG
Adlzreiterstraße 29

80337 München
Tel. +49 89 / 24 88 619 - 32
info@id-design.de

Managing Director: Tobias Hehenwarter


11. Changes to this policy

We may update this Privacy Policy from time to time in response to legal, technical or business developments. When we update our Privacy Policy, we will take appropriate measures to inform you depending on the significance of the changes made. We will obtain your consent for any material change to the Privacy Policy where and to the extent required by applicable data protection laws. The date of the 'last update' can be found at the end of this Privacy Policy.

Last updated: June 5, 2019

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